Juliett Alpha is the global leader in media relations for airlines and travel firms.

We specialize in connecting brands with key audiences through relationships with top media.

Our services.

  • Elevate brand visibility through global top-tier travel, airline, and trade media — on every continent.

  • Enter new markets with compelling earned media strategies that journalists will listen to.

  • Drive consumer engagement with cohesive, multi-channel campaigns.

  • Protect or repair brand identity through swift response, based on established relationships with journalists and transparency.

  • Prepare executives to communicate effectively in any media landscape, without fear, and on message.

About us.

Founded in 2018 by Mike Arnot, a former contributor to The New York Times, we combine deep sector insight with unmatched media expertise. Our expanded team prioritizes quality over quantity, providing strategic guidance beyond traditional media relations to secure high-impact, hard-to-get placements with the most influential media outlets and engaged audiences worldwide.

Select clients.

Star Alliance

beOnd Airlines

gategourmet

Cirium

Dufour Aerospace

point.me

Air India

CAE

Air Canada

Breeze Airways

takeflight@juliettalpha.com